Email Campaigns
Design and send email blasts to promote events, share updates, or offer discounts. Send to all subscribers or target attendees of a specific event. Available from the Blasts section of your dashboard or per-event.Audience Segments
Create targeted groups based on rules — like “attended my last event” or “lives in Cebu” or “bought VIP before.” When you send an email campaign, you pick a segment instead of blasting everyone. Targeted messages get better results because people only see what’s relevant to them.Email Campaign Results
After sending, see how your campaign performed.| Metric | What It Tells You |
|---|---|
| Open Rate | Whether your subject line is working |
| Click Rate | Whether your content and offer are compelling |
| Unsubscribe Rate | Whether you’re sending too often or missing the mark |